-
FEATURED WORK
UX NEWS
UXABLE ON TWITTER
DESIGN QUOTES
"Form follows function - that has been misunderstood. Form and function should be one, joined in a spiritual union."
- Frank Lloyd Wright
-
ABOUT ME
BIO
I'm a user experience and interactive interface designer based out of Portland, Oregon. Most of my mental activity revolves around design, technology, photography, science, sustainability, obscure pop culture references from the 80s, and well... my dog. When I'm not working hard I like to play hard. I enjoy windsurfing, snowboarding, mountain biking, tennis, and hiking... with my dog. I grew up in downtown Philadelphia, went to college for marine biology in Florida, emerged with a business degree, and then migrated to the Columbia River Gorge to explore the outdoor paradise I had heard so much about back East. Needless to say I fell in love with the Portland area, and to this day I cannot imagine calling any other place home.
PHILOSOPHY
I feel very lucky because my work and side projects are a natural manifestation of my interest in visual information design and my fascination with technology's ability to enhance experiences and affect people and society in significant ways. Positive user experiences enable people and organizations to deliver lasting impressions on their audience and customers, consequently reinforcing those relationships and establishing a degree of trust that is extremely difficult to achieve through other means.
HOW I GOT HERE
I have always been drawn to beautifully efficient design that elegantly combines form and function. That attraction - along with my interest in technology, psychology, and the visual communication of information - quite naturally lead me to the field of HCI and user experience design. I began working as an interactive designer in the late 90s when the impact and potential of positive user experiences had yet to be fully appreciated in the context of the emerging medium of the internet. Although usability was rarely considered a top priority in design and development cycles for several years, the importance of user experience in every aspect of our lives is quickly being realized, and it's a very exciting time to be a part of that movement.
SERVICES
- user experience design
- branding and identity design
- interactive interface design
- web development
- content managment integration
- search engine morketing
- social media marketing
SOFTWARE SKILLS
- Adobe Illustrator
- Adobe Photoshop
- Adobe Dreamweaver
- Adobe Fireworks
- Adobe Flash
- Adobe Bridge
- Adobe InDesign
- Adobe Lightroom
- Microsoft Word
- Microsoft Excel
- Microsoft Powerpoint
- Microsoft Visio
- OmniGraffle
- OmniOutliner
- CSSEdit
- Coda
LANGUAGES
- XHTML
- CSS
- JavaScript
CONTENT MGT
- Wordpress
- Drupal
- Expression Engine
-
SERVICES
USER EXPERIENCE DESIGN
User experience is at the core of all uxable projects and acts as the glue that binds all services together - combining visual design, information architecture, and interaction design into the focussed goal of delivering meaningful and positive experiences to your audience. Regardless of the size or market penetration of your brand, the most valuable asset you have is the relationships you foster with your audience - your users, your customers, and even the members of your team. Delivering positive user experiences on all fronts strengthens those relationships and solidifies your brand as a trustable source of reliable products or services in the minds of the people that drive your business. In a world increasingly filled with interactive interfaces that are rapidly appearing in every part of our daily lives, positive user experiences are vital to the success of your business. In order to do maximize the advantages of a positive user experience, uxable strives to meet or exceed your user's expectations while serving the goals and need of your business.
Articles
BRANDING & IDENTITY DESIGN
If you deliver positive user experiences, your visual identity can work towards solidifying those impressions and reinforce the way your audience perceives your brand. Within the increasingly busy, fast-paced life of the 21st century it's crucial that your brand communicates your core values and aligns them with the goals and needs of your customers. Humans are emotionally driven; consequently your visual identity has enormous potential for impact on the minds of your users and your audience, so it's easy to see how something as simple as a logo can play a very significant role in solidifying the relationships you nurture with your costomers.
Articles
INTERACTIVE INTERFACE DESIGN
Humans experience interfaces visually and emotionally before they even begin to interact with the technology. Non-visual components of user experience like information architecture and interaction design are only a piece of the puzzle. A great deal of user experience is a result of how the user reacts emotionally to the aesthetics of an interface. Form and function need to be harmonized, so user experience deals heavily with visual and graphic design principles. Visuals evoke emotions instantly, so visual designers have a small window of time in which to make positive impressions.
Articles
WEB DEVELOPMENT
Just as the construction methods of a building influence its livability, efficiency, and manageability, the development methods of a website have a direct bearing on its efficiency, scalability, and the ease with which it can be maintained. User experience is relative to developers just as it is to end users. If the code of a site is clean, organized, standards-based, and semantic, anyone working on that site will be able to complete their job more efficiently. This is not just important to the developers but to site owners as well, because development time and costs are reduced when a site is built using a thoughtful best practices approach.
Articles
SEARCH ENGINE OPTIMIZATION/MARKETING
In today's competitive economic environment, it's critical for businesses to maximize brand exposure and recognition. Effective search engine marketing increases the odds that your potential customers will find your brand when searching for the products and services that you offer. If you've delivered positive user experiences and projected a solid brand identity, remaining visible and part of the top results for search strings dealing with your industry helps to secure your place in the minds of your current and potential customers as a leader in your field.
Articles
SOCIAL MEDIA MARKETING/STRATEGY
Social media can be an effective tool for increasing your brand awareness and connecting with your customers and audience in ways that were never possible before. While an effective social media profile can take time to develop and maintain, it can also deliver a huge payoff. By utilizing social media, you can drive interest and traffic towards your brand, further solidifying the relationships you foster with your current and potential customers.
Articles
UXABLE ELSEWHERE
-
PORTFOLIO
Since 1998 I've been lucky enough to accumulate some experience with practically every aspect of the interactive design and production process. Below is just a sampling of my work.
UXABLE FEED
Interfaces 1 Interfaces 2 Branding/ID Wireframes Sitemaps-
-
State National Companies
- user experience
- identity/branding
- design
- development
- search engine optimization
-
-
-
CONTACT FORM
Feel free to contact me if you have any questions, concerns, or would like to find out how your brand and user experiences can be more uxable.
DIRECT CONTACT
- ADDRESS:
- 8150 SW Barnes Rd. M305
Portland, OR 97225 - PHONE:
- 503-952-6306
- EMAIL:
- info@uxable.com
- SKYPE:
- uxable
UXABLE ELSEWHERE
